Destination d’Excellence a new label replacing Qualité Tourisme™

Discover Touraine, where numerous tourist sites (châteaux, museums, parks and gardens, wine cellars and wineries…) and establishments open their doors to offer you a quality experience, with services and infrastructures designed to meet all your expectations.

The Destination d’Excellence label is the successor to the Qualité Tourisme™ brand (in a phase-out period until 31 December 2026).
It takes up the essentials of Qualité Tourisme™, a guarantee of a warm welcome, clear and precise information and a meticulous and personalised service, and strengthens the level of requirements in terms of eco-responsibility and accessibility for all.

So don’t wait any longer and come and enjoy quality services in Touraine!